Ezugi, one of the world’s leading providers of live casinos, is expanding into the US betting market. Ezugi, which is owned by Evolution, has chosen the burgeoning New Jersey betting market as its debut state thanks to its partnership with Caesars Entertainment. Thanks to this partnership, Ezugi will now offer its live dealer games to New Jersey punters through the Caesars’ online casino and sportsbook.
Some of the titles to be enjoyed include American Blackjack and Roulette, Baccarat, as well as Three Card Poker, which will all be streamed live from the Ezugi studio in New Jersey. As Ezugi makes good on its promise to make waves in the North American market, this partnership with Caesars, one of the most iconic brands in the market as discussed here, will consolidate its position at the top.
Evolution acquired Ezugi late last year in September for an all-cash deal thus effectively making it the leader in the US live casino market. As you may know, Ezugi was Evolution’s only competitor at the time, and acquiring it allowed the brand to increase its geographic footprint while accelerating its growth in key markets such as New Jersey.
This partnership with Caesars is a logical step for Evolution as it will boost the company’s market share in a vital market such as New Jersey. But it’s not just New Jersey punters that have lots to look forward to. Evolution Gaming’s live studios have also been powering the Caesars Casino & Sportsbook in Pennsylvania for some time now.
Apart from its partnership with Caesars in both Pennsylvania and New Jersey, Evolution’s live casino product is also available for BetMGM, FanDuel, RushStreet, as well as Wynn Sports.
Evolution has had a busy year
Just recently, Evolution also launched the world’s 1st ever online Live Craps game, thus completing Evolution’s extensive portfolio in terms of having every game available in a physical casino. The Live Craps game embodies all the same components of the original dice game while taking full advantage of technology to offer a crisp, unmatched experience for online punters.
The online Live Craps game is set in a realistic, underground speakeasy-themed studio. The game comes in an easy mode to make learning easier for punters that have never played craps before.
To add on to its milestones for the year, Evolution also became the first live casino supplier to launch live casino games in Colombia. As a result, it is uniquely positioned to take the lead in the Colombian market. Evolution was also the first live casino operator to launch in Kaunas, Lithuania. And now, it is eyeing the German market, which is next in line to be regulated in Europe come 2021.
It is because of such strategic partnerships that Evolution was able to record a 48% increase in operating revenues during its Q3. As long as it continues to remain steadfast in its mission to strengthen its footprint in the North American market, then Evolution should keep generating great numbers.
Currently, Evolution has studios in Tbilisi, Pennsylvania, Malta, New Jersey, and soon Michigan. In the coming quarter, Evolution should have finalized its deal with NetEnt, which should go a long way in helping to make the company even more popular than it already is.
Caesars hasn’t had it bad either
Caesars has similarly had a remarkable year, despite the challenges that have been presented by the pandemic. The iconic casino brand has been especially adamant about its expansion of iGaming in the country. After its merger with Eldorado as we’ve discussed here, Caesars has now become a brand that’s synonymous with the North American casino business.
Caesar’s third-quarter 2020 earnings were great, unsurprising, considering the great year that it’s had. After news broke that Eldorado Resorts had acquired Caesars for $17 billion, the company has been on an upward trajectory ever since. After its deal with Eldorado was finalized, Caesars made another strategic announcement that it had agreed to purchase William Hill.
This purchase of William Hill gave Caesars a much-needed boost in the sports betting industry, thus allowing it to further consolidate its position as an industry leader. Not so long ago, Caesars also announced that it was relinquishing the Bally’s brand to Twin River. Today, 55 of the brand’s 56 properties have reopened and are posting promising results despite the pandemic.
As you can tell, it has been an eventful year for Caesars. So much so that that the brand is now anticipated to generate 500 million in sports bets come 2021 as we’ve covered here. Its partnership with William Hill will no doubt ensure that this happens. This opportunity for expansion into one of the vibrant gaming markets in the country could see Caesars generate as much as $2.16 billion by the end of the next year 2021.
Now that Ezugi is preparing to launch in the New Jersey market, it should expect favorable returns from now on. The online gambling and mobile sports wagering revenue in the Garden State has reached an impressive $914.1 million in Q3 despite the harrowing conditions. So imagine how many opportunities will be available for growth once the industry recovers fully.
The industry still has a long way. However, all in all, things aren’t as bleak as they were several months ago. In the 3rd quarter, commercial casinos in the country have managed to generate more than $9 billion from gaming floors, as well as interactive online and mobile platforms. And even though the pandemic cases are higher than they’ve never been before, the outlook is generally positive.
Are you a New Jersey resident interested in playing online in our state and taking advantage of the best offers? Check out our curated list of NJ casinos, NJ sportsbooks, and online bonuses. And if you are a poker player, please check our list of Best Poker Sites in New Jersey.